Sunday, January 3, 2010


I have joined a great group of women in the #mamavation move on twitter. What you ask is the Mamavation move??

Mamavation is a social experiment and weight loss campaign. Mamavation is
an opportunity for two moms (Mamavation Moms) to change their lives together by
entering into a 7 week healthy living boot camp created to give them the tools
they need to succeed. The will receive a professional nutritional plan created
by a physician that specializes in nutrition, Dr. Renna, and a fitness program
created by Tracey Mallett. They will also receive a treadmill
from Smooth
, Earth Footwear, an EA SPORTS
, Tracey Mallett and Tae Bo DVDs. The
program is managed by @bookieboo, with the goal of teaching moms how to
live life better. The Mamavation campaign plans to give them the tools they need
to succeed, in hopes that they will create a healthy lifestyle for themselves
and their families.
As the Mamavation Moms complete their 7 week crash course
in healthy living, they will be supported by an army of moms. The Mamavation
Cheerleader squad and Mamavation Sistahood will be behind them every step of the
way. They will receive a Mamavation Mentor, which is a mom that completed the
program and has stuck around to mentor another. And they will also be required
to have a “fit friend,” or someone who they know that already lives a healthy
The campaign will unfold on Bookieboo where the Mamavation moms will keep a
daily food/exercise journal. They will appear on MomTV
every Monday at 7pm PST/10pm EST as well. The Mamavation moms will also be
expected to post about their Mamavation experience on their own blogs every week
and be available on twitter to talk about their experiences and inspire
everyone. In addition, they will do a vlog every week chronicling their journey
losing weight. The purpose behind all this “work” is to INSPIRE others. The
Mamavation Moms are challenged with losing weight and learning healthy living
and inspiring other moms to do the same. ~ Information taken from

So how do the moms get chosen for Mamavation you ask???

The Mamavation Moms will come from Twitter. Applications are being accepted starting
January 1st. Then 5 moms will be chosen to go up for a vote. And the people will
choose who the moms are. Voting will commence from Jan. 14-21nd. Each of the
five moms will have to ignite their own campaigns to get votes. The Mamavation
Mom will be announced on January 21st with a twitter party, #mamavation. We hope
you will support us by stopping back soon and posting our twitter party banner
on your site. Mamavation campaign #3 will end on March 11th.
During the
campaign, we would love to have your support. Tweet the Mamavation Moms with
encouragement. Let them know you support them as they go through this process.
It’s going to be the beginning of a new life for them, so they will need all the
love and support they can get. You can also come join us on MomTV
every Monday night at 7pm PST/10pm EST.

So there you have it! How can you help? Please get on twitter and tweet tweet tweet your support for me with this message…
Hey @bookieboo! I want @southeasttxmama to be the next #Mamavation Mom. She has my support!

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